Companies are always looking to market things in ways that speak to the times. In the 1990s, the German manufacturers promoted all their safety innovations. In the 2000s, Asian and European fuel-efficient performance was the buzz.<\/p>\n
However, we now live in a world where companies have to engage with a younger, more diverse audience that likes noise, speed, and action to get their attention.<\/p>\n
Ferrari did this in a classically Italian way with the recent release of the SF90 Stradale<\/a> promo, Le Grande Rendevous<\/a>.<\/p>\n And now… a more Swedish approach to that same idea…<\/p>\n