{"id":493470,"date":"2013-11-01T00:12:04","date_gmt":"2013-11-01T07:12:04","guid":{"rendered":"https:\/\/sportscardigest.com\/\/?p=14821"},"modified":"2024-12-02T20:46:53","modified_gmt":"2024-12-02T20:46:53","slug":"petersen-museum-to-be-transformed","status":"publish","type":"post","link":"https:\/\/www.supercars.net\/blog\/petersen-museum-to-be-transformed\/","title":{"rendered":"Petersen Museum to be Transformed"},"content":{"rendered":"
\"Museum<\/a>
Museum Co-Chair Bruce Meyer (right) and project architect A. Eugene Kohn.<\/figcaption><\/figure>\n

The Petersen Automotive Museum announced at the Pebble Beach Concours d\u2019Elegance that it will celebrate its 20th anniversary in 2014 by commencing a complete exterior transformation and a dynamic redesign of the interior, resulting in a world-class museum that will showcase the art, experience, culture and heritage of the automobile. Displays will feature the prominence of the automobile in Southern California, as well as cars, trucks and motorcycles from around the world. In addition to the facility upgrade, the new Petersen will feature a refined and upgraded permanent collection, as well as an expansion of rotating displays, galleries, technology and story-telling, providing\u00a0 visitors with fresh, new experiences throughout the year.<\/p>\n

The exterior design by Kohn Pedersen Fox Associates will transform the Petersen building into one of the most significant and unforgettable structures in Los Angeles. Long ribbons of stainless steel will wrap around three sides and over the top of the deep red building, making a visceral statement that evokes the imagery of speed and the organic curves of a coach-built automobile. At night, the color and forms will be lit from within to accentuate the steel sculpture and act as a beacon in the neighborhood known as \u201cThe Miracle Mile.\u201d<\/p>\n

\u201cAs we approach the Petersen Automotive Museum\u2019s 20th anniversary, our goal is to design and build an exterior as stunning as the vehicles and displays housed inside,\u201d said Peter Mullin, the Petersen\u2019s Chairman of the Board. \u201cFor two decades this museum has charmed visitors with its fantastic collection and its focus on education and entertainment. Our plan is to work with the best and brightest minds in architecture, automotive history and interactive design to give the people of Los Angeles and the world a place where they can be immersed in the culture, sights and sounds of the greatest vehicles ever built.\u201d<\/p>\n

The transformation will extend to the museum\u2019s interior as well, with a proposed additional 15,000 square feet of display space. Redesigned galleries will feature state-of-the-art lighting, digital displays and immersive learning stations that will tell the stories of the people and machines that changed the world over the past century. The Petersen will continue the mission set forth by its founder, Robert E. Petersen, to showcase the automobile\u2019s role in art and culture, both locally and globally, while celebrating Southern California\u2019s place as the epicenter of the automotive landscape.<\/p>\n

The museum will immediately begin a capital campaign to raise funds needed for the exterior renovations. For more information on the new Petersen, visit www.Petersen.org<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Petersen Automotive Museum announced at the Pebble Beach Concours d\u2019Elegance that it will celebrate its 20th anniversary in 2014 by commencing a complete exterior transformation and a dynamic redesign of the interior, resulting in a world-class museum that will showcase the art, experience, culture and heritage of the automobile. Displays will feature the prominence of the automobile in Southern California, as well as cars, trucks and motorcycles from around the world. In addition to the facility upgrade, the new […]<\/p>\n","protected":false},"author":172,"featured_media":528269,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[263,11441],"tags":[17152,429,894],"class_list":["post-493470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-car-culture","category-museum","tag-car-culture","tag-news","tag-museum"],"yoast_head":"\nPetersen Museum to be Transformed<\/title>\n<meta name=\"description\" content=\"Petersen Museum to be Transformed\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.supercars.net\/blog\/petersen-museum-to-be-transformed\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Petersen Museum to 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