{"id":891206,"date":"2025-10-18T10:07:28","date_gmt":"2025-10-18T10:07:28","guid":{"rendered":"https:\/\/www.supercars.net\/blog\/?p=891206"},"modified":"2025-10-18T10:07:28","modified_gmt":"2025-10-18T10:07:28","slug":"bugatti-opens-first-showroom-in-mainland-china-with-grand-launch-in-shanghai","status":"publish","type":"post","link":"https:\/\/www.supercars.net\/blog\/bugatti-opens-first-showroom-in-mainland-china-with-grand-launch-in-shanghai\/","title":{"rendered":"Bugatti opens first Showroom in mainland China with grand launch in Shanghai"},"content":{"rendered":"

Bugatti has officially opened its first dedicated showroom in mainland China, marking a major milestone in the French marque\u2019s century-long journey of blending art and engineering excellence. The new flagship space, located in the heart of Shanghai, reinforces Bugatti\u2019s growing presence in one of the world\u2019s most dynamic luxury markets.<\/p>\n

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For more than a hundred years, Bugatti has captivated collectors and connoisseurs with creations that push the boundaries of automotive innovation and design. The opening of Bugatti Shanghai underscores the brand\u2019s commitment to China \u2014 a nation long admired for its appreciation of craftsmanship, heritage, and technological advancement.<\/p>\n

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Developed in partnership with Kingsway Apex, Bugatti\u2019s trusted representative in mainland China and Hong Kong, the Shanghai showroom embodies the marque\u2019s meticulous design philosophy. More than just a retail environment, the new space serves as an immersive destination where clients can explore Bugatti\u2019s legacy and experience the brand\u2019s forward-looking innovation first-hand.<\/p>\n

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The grand opening event brought together an exclusive group of customers and media guests for an evening that celebrated both Bugatti\u2019s heritage and its future. The highlight of the night was the first public appearance of the Bugatti Divo in China \u2014 one of only 40 ever built. The Divo\u2019s showcase follows the Chinese debut of the Bugatti Tourbillon earlier this year, further cementing the brand\u2019s growing connection to the region.<\/p>\n

During its stay in China, the Divo also made a symbolic appearance in Shanghai\u2019s Lingang Special Area, a hub of technological innovation, marking another memorable moment in Bugatti\u2019s expanding story in Asia.<\/p>\n

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The Shanghai opening was attended by Mate Rimac, CEO of Bugatti Rimac; Hendrik Malinowski, Managing Director at Bugatti; and Kostas Psarris, Regional Director for the Middle East and Asia \u2014 underscoring the event\u2019s global importance.<\/p>\n

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“With the unveiling of the Tourbillon in China earlier this year, we have witnessed an incredible passion for Bugatti hypercars since the Veyron, which celebrates its 20th anniversary,”<\/em> said Hendrik Malinowski. “Shanghai \u2013 a city where tradition and innovation converge \u2013 is the ideal location for our first brand showroom in mainland China. This new space has been designed as a destination where clients can experience the unparalleled world of Bugatti.”<\/em><\/p>\n

\"\"<\/a><\/p>\n

In addition to its automotive masterpieces, the Shanghai showroom also features elements from the Bugatti Home collection, created in collaboration with Luxury Living Group. The space is adorned with pieces such as the TYPE_3 sofa and ottoman in Voltaic Blue, the TYPE_14 rug, and the TYPE_11 side table \u2014 each echoing Bugatti\u2019s signature design language of fluid lines, refined craftsmanship, and the iconic “EB” emblem.<\/p>\n

\"\"<\/a><\/p>\n

“This showroom stands as a testament to our commitment to providing Chinese clients direct access to the full Bugatti experience,”<\/em> said Albert Wong, Principal of Kingsway Apex. “Every detail has been thoughtfully considered to reflect the exceptional quality of our automobiles and the unmatched Bugatti ownership journey.”<\/em><\/p>\n

\"\"<\/a><\/p>\n

Shanghai\u2019s vibrant luxury scene and reputation as a global innovation hub make it the ideal home for Bugatti\u2019s expansion in Asia. The new showroom not only strengthens the brand\u2019s presence in China but also represents a key step in Bugatti\u2019s evolving global retail strategy \u2014 one that continues to celebrate the pursuit of the extraordinary.<\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bugatti has officially opened its first dedicated showroom in mainland China, marking a major milestone in the French marque\u2019s century-long journey of blending art and engineering excellence. The new flagship space, located in the heart of Shanghai, reinforces Bugatti\u2019s growing presence in one of the world\u2019s most dynamic luxury markets. For more than a hundred years, Bugatti has captivated collectors and connoisseurs with creations that push the boundaries of automotive innovation and design. The opening of Bugatti Shanghai underscores the […]<\/p>\n","protected":false},"author":41,"featured_media":891198,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[495],"tags":[5469,23194],"class_list":["post-891206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bugatti","tag-bugatti","tag-shanghai"],"yoast_head":"\nBugatti opens first Showroom in mainland China with grand launch in Shanghai<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.supercars.net\/blog\/bugatti-opens-first-showroom-in-mainland-china-with-grand-launch-in-shanghai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bugatti opens first Showroom in mainland China with grand launch in Shanghai\" \/>\n<meta property=\"og:description\" content=\"Bugatti has officially opened its first dedicated showroom in mainland China, marking a major milestone in the French marque\u2019s century-long journey of blending art and engineering excellence. 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