Simca was a French automaker established in 1934 by Henri Théodore Pigozzi. The company has been affiliated with Fiat since its inception. Simca found tremendous success as an automobile manufacturer after the second World War. It was one of the biggest automobile manufacturers in France at that time with some of its cars having won the coveted European Car of the Year title, particularly the Simca 1307 and Simca Horizon, in 1976 and 1978 respectively. The Simca 1100 also became the best-selling car in France in the 1960s. By 1978, the company became a subsidiary and a brand of Chrysler Europe which ended Simca’s run as an independent company.