Zoom Zoom lives on
Without a doubt, the love of driving is in the DNA of every designer and engineer at Mazda, and their passion is most visible in the worldโs best-selling roadster, the Mazda MX-5. Now the โZoom zoomโ team unleashes another arrow in their quiver. At the Japan Mobility Show1, alongside the premiere of the updated 2024 MX-5, Mazda unveiled the MAZDA ICONIC SP, a concept car that marries together a dual rotary powertrain with an EV platform, a powertrain approach most recently launched in the all-new Mazda MX-30 R-EV.
The MAZDA ICONIC SP is a compact sports car concept designed to adapt to a new era and shows the companyโs continued commitment to the creation of products that satisfy customersโ love of driving and cars.
Compact and lightweight
The concept achieves a low center of gravity to deliver excellent driving performance. Its unique proportions are made possible by a low bonnet, achieved by mounting the lightweight and compact rotary engine in the center of the car.
Rotary power
The idea of a two-rotor rotary EV system would deliver a highly scalable engine with a flexible layout and the ability to burn a variety of fuels, including hydrogen, making it a Mazda-unique technology that is ideal for sports car packages. And if the battery is charged with electricity derived from renewable energy, it is possible to drive in a virtually carbon-neutral state.
The President speaks
Unveiling the concept, Mazda President and CEO, Masahiro Moro said:
โWe love the MX-5, and the world loves the MX-5. We are determined in the age of electrification to keep the joy of driving, which the MX-5 represents, alive, and the MAZDA ICONIC SP, with its dual rotary power generator EV powertrain is our dream solution. A dream we will work hard to launch. Mazda will always deliver vehicles that remind people that cars are pure joy and an indispensable part of their lives.โ
All photos ยฉ 2023 Mazda Motor Corporation




