Photo courtesy of Top Gear

VIDEO: Ferrari Unveils the All-Electric Luce

Ferrari debuts its first production EV

The new Ferrari Luce, previously known under the working title “Elettrica,” represents a dramatic shift for Ferrari as the marque enters the electric era with its first fully battery-powered production vehicle. Far from following the familiar supercar EV formula, the Luce embraces an entirely fresh philosophy—one centered on innovation, usability, and emotional design.

Created in collaboration with design collective LoveFrom, led by former Apple design chief Sir Jonathan Ive and industrial designer Marc Newson, the Luce blends cutting-edge technology with a distinctly human approach. Its radical monobox silhouette, aerodynamic efficiency, and flowing surfaces give the car a futuristic, almost concept-car presence. Rear-hinged coach doors, a floating nose, and sculpted flying-bridge C-pillar contribute to what Ferrari describes as its most aerodynamically advanced road car to date.

Beneath the striking exterior lies an all-new bespoke electric platform featuring four independent electric motors—one powering each wheel. Producing 1,035 horsepower, the Luce accelerates from 0–62 mph in just 2.5 seconds, reaches a top speed of 192 mph, and delivers an estimated 330-mile range. Despite measuring over five meters long and accommodating five adults, Ferrari has kept weight to a relatively competitive 2,260 kg through extensive engineering and battery integration that also enhances structural rigidity.

Yet the Luce’s greatest revelation may be its interior. Rejecting touchscreen overload, Ferrari emphasizes tactile, analog-inspired interaction. Beautifully crafted rotary controls, physical climate switches, sculpted aluminum surfaces, and a pivoting display create an experience that feels mechanical, deliberate, and deeply engaging. Inspired by classic Ferraris while embracing modern innovation, the cabin prioritizes comfort and versatility, offering limousine-like rear space and a luxurious atmosphere.

Source: Top Gear