In 1900, Daimler-Motoren-Gesellschat (DMG) produced a special car, named after its horsepower. Emil Jellinek, DMG’s cheif designer, was responsible for the cars design and had Wilhelm Maybach engineer the first 3 racecars. In designing the car, Jellinek took a DMG design, halved its weight and increased the power by 25%. These were very welcomed attributes for an already competative DMG platform.
Upon recieving the first car, Emil named it after his daughter Mercedes Adrienne Manuela Jellinek. He quickly made plans to produce several more cars under his daughters name. Some of these cars were 4 seater tourers which offered racing performance for everyday driving.
What made this car special was its depart from tradional carriage making at the time. The long wheelbase and wider track distinguished this car from the competition. Additional modern design features included a pressed-steel frame, honeycomb radiator and a gate-style transmission mounted behind the engine and clutch. From the very first car foward, the Mercedes brand was a innovative one.