On Thursday, October 28, 2021, at 4:00 p.m. CEST, the newest edition of an automotive icon will finally make its debut. Mercedes-AMG will be holding the Digital World Premiere of the new Mercedes-AMG SL on their online platform Mercedes me media.
The highlights of the relaunched roadster will be presented by Chief Executive Officer Mercedes-AMG GmbH Philipp Schiemer and Chief Design Officer Daimler AG Gorden Wagener. The world premiere can be watched live at https://media.mercedes-benz.com/amg-sl. Afterwards, it will be available as video on demand.
The new Mercedes-AMG SL went back to basics with its soft top and progressive character. The luxurious roadster is also perfect for everyday use as a 2+2-seater. For the first time, the roadster is being offered with an all-wheel drive. Additional comfort characteristics and high-tech components adds to the dynamic profile of the first Mercedes-AMG developed SL.
The digital world premiere of the Mercedes-AMG SL will be simultaneously shown to the public through numerous channels. Aside from the original English soundtrack, the transcripts for the digital world premiere will also be available in six different languages and they will be provided for both reading and downloading. There will also be videos, pictures, graphics, and press releases. There will also be a segment for virtual exchange with experts wherein they will answer individual questions.