Rolls-Royce was a British luxury car and an aero-engine manufacturer founded in 1904 by Charles Rolls and Henry Royce. After Charles Rolls and Henry Royce agreed on a partnership to form the Rolls-Royce, the company has produced a number of successful luxury cars with the Rolls-Royce 10 hp being the first car produced by the company. Soon after that, Rolls-Royce quickly gained a reputation for their use of superior engineering for manufacturing the best cars in the world at that time. The company also diversified into developing manufacturing aero-engines during the First World War with tremendous success. In 1987, the Rolls-Royce brand was only second to Coca Cola as the most popular brand in the world.